I Help Professional Service Firms Grow
Their Online Businesses – Tastefully
With Marketing Automation & Training
Strategist | Consultant | Coach | Speaker
"I've worked with and known Vincent for over three years now and I've always been impressed with his integrity and care for the client. He understands the challenges of small businesses entering the world of digital marketing and working to get results from automation.
...He is well positioned to assist others with enhancing their sales process and generating more leads. On a personal level, Vincent is great to be around and always very approachable.”
Does This Sound Like You?
You've heard about sales funnels and the power they have to build incredible lists of leads eager to learn about your services...
You have been looking forward to a consistent inquiries that would be easy to follow-up, bring in sales like clockwork and always continue scaling naturally.
But that didn't happen. Instead, your sales funnel turned into a sales leaky boat and leads trickle in slowly...
What makes matters worse is that every time you run your Facebook ads, the click-through rates fall. Your $100 bought you 50 clicks on Monday, 38 clicks on Tuesday, 22 on Wednesday and those numbers continue to slide downwards. Despite throwing more money at it, the results continue to decline rapidly EVERY day. [Grrrh!]
Your stellar landing page got a grand total of 9 email leads and only 6 left a number to make follow-up calls. After a bit of chasing-up, you acquire two client meetings which may lead to one sale.
After more than 6 days of work, like most people, you probably write off the idea that an online sales funnel could ever work for your business.
Why didn't your sales funnel work?
Because all they've seen is an ad, part of a video and a downloadable cheat-sheet they never read. Sure, it worked for some people in 2010, but it's 2018 and if it were that easy...
Eight years is like a century in the online world and there's a whole lot of people in every industry competing for attention in really innovative ways AND building a solid foundation of trust.
Building an online sales-machine (aka sales funnel) for your business usually takes time. It's an iterative process - it will take time to make it profitable. But, there are shortcuts you can take to avoid a failing funnel, if you apply a bit of know-how.
Why else don't most sales funnels work?
As much as we'd like clients to buy now, at least 75% of your B2B leads are likely not ready to buy your service today. Most of them are simply researching services. Given that most B2B businesses have a 6-12 month sales-cycle, this is THE most likely reason,
You need to build trust and deliver value over time – but you've just pitched your service on a landing page, and you pitched it too early [how long has it been since you were dating, anyway]?
I'm not making any of the above numbers up or exaggerating any of these details. I'm sharing this from hard-earned experience and realistic campaign rates.
Most online sales funnels fail dismally on launch and it's largely down to two reasons:
- The funnel is not constructed using a proven system to build an online 'sales machine'
- Most business owners don't understand the agile practice of constantly learning and adapting to make a successful sales funnel that produces a positive ROI.
It's a steep learning curve and it can be financially painful to learn that it's simply not easy to continuously generate sales-qualified leads online. If it were, everyone would be doing it and in no time your taxi driver will be telling you how to build one (respect to taxi drivers).
Can I ask you an honest question?
Would your clients miss you if you were gone?
Hopefully your answer is that they would miss you. If it's not, what's holding you back?
Offline or online, in 2018, you can't afford not to delight your clients and prospective clients to generate real, sales-qualified leads.
Whilst it does require some creative thinking, building a great sales funnel is NOT a mystery.
Building a great sales funnel isn’t an art, it’s an agile system that generates leads continually by adapting to your market
A great sales funnel system continually carries out market research, interviews past and prospective clients, comes up with market insights and tests varying sales funnel tactics.
Most of all, a great sales funnel system removes the guesswork and risk from your campaign investment. It's an asset that's iterative and allows for flexibility – it can flex and respond depending on the environment.
For many online businesses, sales funnels ARE an almost continuous source of fresh leads for sales and produce a positive ROI. Their sales team use marketing automation for the intel to know the right time to follow up qualified leads when the lead is ready to buy.
My name is Vincent Dickie and I help service businesses like yours build agile online sales funnels.
For the last 8 years, I have worked with service businesses, charities, and startups yield the time-saving and sales-boosting results from smart marketing automation and sales funnels.
If you choose to take this path, you will need guidance from someone who’s experienced a level of success with sales funnels.
With my help, you'll learn to avoid common traps and know the steps to take for your business to generate consistent, qualified sales leads and a positive ROI over a relatively short time than if you go it alone.
We might be a good fit if:
- You're a therapist, consultant or coach firm that's tired of relying on referrals and wants a consistent stream of qualified online leads
- You appreciate feedback from someone who will be 100% straight up with you.
- You're willing to do the work it takes to build a resilient online business.
If you do see a fit, reach out and book a 15-minute call here if you’d like to talk about working together. I’ll be in touch to discuss the details of your project.
Warm regards, Vincent
What clients have to say...
CEO | Emsisoft Anti Malware
"I worked with Vincent on a couple of online marketing related projects during the past 2 years [...]
[this] ultimately helped me a lot in making the right strategic decisions for my business. I can strongly recommend Vincent for his analytical approach in online marketing and his excellent sense for dealing with people."
CEO | Biota Aquariums
Getting customers’ attention is important, but if it doesn’t convert to sales it really doesn’t make sense.
Vincent helped design the customer journey which was critical and personal. He made it personalised – this is key to customer satisfaction.
I’d recommend Vincent to anyone who needs helping finding their ideal customer and converting them into paying customers”.
Coach & Online Business Strategist
He is a smart, savvy marketer who operates with total integrity and genuinely cares for his clients. His understanding of modern day marketing strategies and the overall online landscape is impressive.
If you're looking for a consultant who will add real value to your business, give actionable and relevant advice that will move your business forward online, I believe Vincent is your man.”
Pssst.... You're nearly out of web-page.
Just want inspiration for your consulting & coaching practice? Get fresh, weekly episodes of my podcast: Risk Free Funnel. Alternately, you can just sign up to receive my 20 Affordable Tools for Your Sales Funnel below and keep in touch.