Monthly Archives: March 2015

5 New Facebook Features and How Marketers Should Use Them

Are you taking advantage of the most recent Facebook features? Here are five ways to incorporate recently revealed Facebook features into your marketing.

Source: www.socialmediaexaminer.com

Here are some great tips for Facebook marketing – new features being added all the time. I’m very excited about Re-marketing and Dynamic Product Ads which effectively invite prospective visitors back to your website based upon their specific interests / buying stage.

See on Scoop.it – Online tools for small business

 

25 Sneaky Online Tools and Gadgets to Help You Spy on Your Competitors

Even before you entered into the world of business, you were watching your competition. Whether it was in a classroom or on a sports team…

Source: blog.kissmetrics.com

This is a great resource for online tools. Some of them you may be familiar with, some of them you may not. Personally, I use the Google Keyword Planner frequently for establishing the popularity of keyword terms.

See on Scoop.it – Online tools for small business

Optimizing for the Mobile Web – Eyeflow Internet Marketing

Optimizing for the Mobile Web – Eyeflow Internet MarketingAcross the web, marketers and SEOs are abuzz with news that 2015 will be the year that the mobile web overtakes its desktop counterpart. For years, the mar

Source: www.eyeflow.com

2015 marks a tipping point for mobile web: Basically, if your website isn’t responsive for mobile devices, you’re likely to not rank as well in Google.

Over 90% of mobile searches on a mobile device search for local information. Over 50% of these go on to purchase or inquire. If that’s not a compelling reason to upgrade to a mobile responsive website, I don’t know what is. Check out how your website looks on a mobile device.

See on Scoop.it – Online tools for small business